Coca-Cola’s New Video Proves Brand Happiness Can Be Viral

Coca-Cola’s New Video Proves Brand Happiness Can Be Viral
Happiness is contagious, and that “contagious” quality is where design meets the market. Coca-Cola’s Happiness Machine video is a perfect example of how viral happiness can be. The brand’s first viral venture captures what happened when they placed a very special vending machine on a college campus. The video launched on January 12 and topped a million views today based solely on people sharing …

Read more on Fast Company Magazine


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